The European CEO of this iconic brand had a vision for the company’s future: all new work would be fueled by curiosity, experimentation and innovation. While employees in the European business units were excited by this new direction, they needed to understand how the CEO’s vision could translate into their daily projects and behavior.
ExperiencePoint worked with the client on a plan to train all 600 employees and leaders in the European business unit. The aim was to develop a more agile, customer-centric culture. The training involved a combination of ExperienceInnovation™ products, and focused on gaining executive alignment among the 120 members of the extended leadership team. A key goal was finding ways to filter new ideas and reach solutions faster.
The European business unit radically redesigned several internal processes that led to substantial savings. In one key instance, a campaign-briefing process went from a cumbersome multi-week operation to an energizing 90-minute design-driven collaboration. This reduced time resulted in $250,000 in savings over the first three months, with those savings expected to repeat every quarter in perpetuity.
